SEMrush

At Dino Media, we use SEMrush to inform website strategy and SEO recommendations. When we build or redesign a site, we analyse your industry's keyword landscape and competitor rankings through SEMrush to ensure we're targeting the right opportunities from day one. This data shapes our content strategy, technical SEO approach and ongoing optimisation plans.

We also use SEMrush to measure the impact of our work. After launch or post-campaign, we track your rankings, organic traffic growth and visibility improvements using the platform's reporting tools. This gives us — and you — clear evidence of what's working and where to focus next.

If you're running paid search campaigns, we use SEMrush's PPC intelligence to research competitor bids, ad copy and landing pages, helping us build more competitive campaigns. For clients managing content or marketing teams, we often set up SEMrush dashboards and training so you can monitor progress independently between projects.